At Your Service

What impressed me the most at my orientation day about the Parable Group was the sense of dedication of Steve Potratz and each member of his staff to the cause of assisting independent Christian retailers to better achieve their goal of impacting God's kingdom.

~Herb Van Hooser, Owner, The Olive Branch, New Hyde Park, NY

Parable's Mission Statement

To resoundingly impact the Kingdom of God by leading and equipping a team of Christian Retail ministries to be successful, sought after havens of Christ's love.

Since the beginning of Parable, our goal has been to support and connect with Christian retailers in ministry and business. Some of the ways we connect with our stores include:

• Parable staff and customer service representatives are available to all stores, whether it is for a prayer need, a question or a problem that needs solved.
• Our weekly newsletter arrives in your e-mail box every Monday. It includes updates on promotions, event information and general news relevant to your business.

As a new Parable member, I have found that all the Parable services and tools are great. PLUS, the interactive webinars are a fantastic bonus. They are timely and extremely useful to the management of a store and helping staff better understand Parable.

~Ron Carroll, Owner, Bible Superstore, Fort Collins, CO

• Monthly webinars (online meetings) serve as a way to connect members of the group via the internet. Webinar topics include best practices presentations from stores, information regarding new tools and services, training, and poll questions to obtain store feedback. Each webinar is recorded and can be accessed on MemberNET for stores who cannot attend the live webinar.
• MemberNET is our private website for Parable stores and provides vital information when you need it. You have 24/7 access to purchase orders, new customer counts, promotional tools, inventory help, catalog response rates and much more.
• Parable stores gather annually at ICRS (CBA's International Christian Retail Show). Before and throughout the convention, stores fellowship with each other and can attend group meetings, round table discussions and training sessions.